Air France KLM Martinair Cargo (AFKLMP) says it made a record 85% of all bookings online in November through its myCargo digital platform. MyCargo has evolved over the past eight years from a simple quote-and-book tool into a comprehensive online service hub. In addition to digital booking capabilities, AFKLMP has invested in dynamic pricing, utilising data and artificial intelligence to offer rates in real-time.
Air France KLM online bookings hit 85%
