American Airlines Cargo is to use data specialist Rotate’s Sales Cockpit and Sales Steering solutions to elevate customer engagement and drive more informed,decision-making.
Sales Cockpit continuously evaluates market conditions to identify high value opportunities and provides seamless integration into the airline’s customs relationship management system to make its sales organization more efficient and to stay ahead of customer needs.
Sales Steering strengthens helps shape an optimized network strategy, and delivers dynamic network optimization insights to American’s Cargo commercial team, ensuring that capacity is aligned with demand and available where customers need it most.
The carrier’s vice president, commercial, Roger Samways, said: “Sales Cockpit and Sales Steering will help our teams engage customers with greater insight and consistency while ensuring we’re prioritizing opportunities that matter most. This partnership supports our commitment to delivering a more responsive, data-driven customer experience across our global network.”
Rotate is a member of CargoTech consortium which aims to accelerate the digital transformation of the air cargo industry, offering a one-stop-shop for digital solutions for every air cargo business process.
