Saudia Cargo has signed a sponsorship agreement with the Kingdom’s first female accredited rally driver, Mashael AlObaidan – little more than four years after the country joined the rest of the world in allowing women to drive on public roads.
The 33-year-old driver will take part in Rally Dakar in 2022, as not only the first Saudi but the first Arab female participant.
Mashael aspires to lead a new generation of female rally racers in the Middle East, and represent women empowerment across motorsports in Saudi Arabia.
Saudia Cargo chief executive Teddy Zebitz, said: “It is important to recognize the shared values and attributes between rally drivers and Saudia Cargo, where both face challenging routes, undergo long-haul races, and recognize the necessity of overcoming obstacles with great elegance under pressure.”