SEKO appoints e-commerce chief

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SEKO Logistics has appointed Richard MacLaren as its new senior vice president, global ecommerce. He brings over 20 years of experience and prior to joining SEKO, Richard was the global senior vice president for consumer goods and ecommerce at Hellmann Worldwide Logistics.

In his new role, MacLaren will be responsible for enhancing and executing overall strategy and structure and will lead the SEKO team in delivering high-velocity ecommerce logistics solutions to clients.

Since launching its dedicated Ecommerce business unit in 2022, SEKO ships over 10 million parcels a month around the world from over 150 locations in 60 countries.

Maclaren said: “The global supply chain and ecommerce market is rapidly evolving, but the SEKO team has built a foundation to respond to these changes effectively. This team moves fast, with sound strategy, and I feel energized to be joining this group of logistics experts.

“Already, SEKO’s multi-channel fulfillment centers span the globe and allow clients to open up sales strategies to new markets and scale business with a single integration. Through our network of ecommerce hubs and multi-user logistics sites, we’re currently giving our clients the ability to maximize their global footprint effortlessly. My vision is to continue to hone that strategy and identify new opportunities to help our clients even more.”

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