A rose by any other mode …would not smell as sweet

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Turkish Cargo is playing a part in making high-end perfumes just a little more affordable, says the national flag carrier. It is an important carrier of rose products produced in Anatolia’s Lake District and Isparta to manufacturing countries around the world, including the US, as well as France, Germany and China.

Moving rose oil solid – a deep purple, creamy substance obtained from unfermented fresh pink roses – and rose water by air contributes significantly to the shelf life of the products, the carrier explains. Around three quarters of rose products from Turkey are moved by air rather than road.